It seems that Nokia is in the business of breaking world records. Last year the telecom giant produced the world’s smallest stop-motion animation, which was filmed with the Nokia N8. The short film featured the adventures of a 9mm girl named Dot and quickly became a viral hit. Now the company is working to set another world record at the opposite end of the spectrum.
Project #NokiaGulp, which wrapped up last week, is an attempt to create the world’s largest stop-motion animation. With true Nokia flair, the video, which is expected to last about a minute, was shot with the same Nokia N8 model. This time the setting was a beach in Wales (UK) where a crew worked for days setting up all kinds of props and sand designs for the film.
A cluster of N8 phones was suspended from a crane and captured images every 4 minutes. In between the shots the crew scrambled to rearrange props for the next frame. A teaser video shows the effort required for this massive animation. Each day during the shoot, the crew raced against time as they anticipated arriving tide. They tried to get as many frames as possible knowing that the sea would wash away everything they had set up.
This project, as well as the previous animation created last year, have been efforts to highlight Nokia’s technological versatility and creativity and if project #NokiaGulp is anywhere as successful as the ‘Dot’ animation, the point will have been made loud and clear.
Credit: Sergejs Cuhrajs, MyNokiaBlog