All Items Tagged

“advertising”

Aug 29, 2014 05:06 AM ET
Had something with zero calories in it lately? Unless it was water, you haven't. Tara explains why the math is so fuzzy between packaging claims and reality.
Aug 4, 2014 02:23 PM ET // Sheila M. Eldred
Brainwaves can predict an audience's reaction to television content, a new study shows. Continue reading →
Jun 19, 2014 12:36 PM ET
We've all enjoyed a little retail therapy -- or thought we did! -- but why does buyer's remorse so often set in? And why do we seem to lose all control over logic when that next big, shiny purchase calls our name?
May 22, 2014 03:32 PM ET // Sheila M. Eldred
Breaking certain rules can boost a product or person's cool factor. Continue reading →
Oct 17, 2013 06:18 AM ET
Eating popcorn is part of going to the movies. And these days, so is being forced to watch a ton of commercials before the film starts. But according to researchers, that popcorn gives you special ad-blocking superpowers! And we're not joking.
Aug 28, 2013 05:01 PM ET // Emily Sohn
Despite pledges to do better, fast-food ads aimed at children are still full of cartoon characters, movie references and toys. Continue reading →
Jul 13, 2013 02:40 PM ET // Benjamin Radford
Smokers claim that graphic health warnings on cigarette packs make their cigarettes taste bad. It sounds strange, but it's simply psychology. Continue reading →
Apr 26, 2013 03:48 PM ET // Benjamin Radford
A widely reported survey found that 4 percent of women consider themselves beautiful, but what does that really mean? Continue reading →
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