Ever been sitting at the breakfast table, staring at your box of Super Sugar Flakies with Raisin-like Bits, and wondered, “Who the hell comes up with this stuff?”
Apparently the guys over at OnlineGraphicDesignDegree do. They’ve broken down just how that box ends up looking like it does on your local store’s shelf, and give us a tongue-in-cheek look behind the scenes at the high stakes world of cereal box design—where how it looks on the outside affects sales more than how it tastes on the inside. Got milk?