China's pollution is legendary and this year, levels have been worse than ever. Last year, an entrepreneur was manufacturing cans of air to help people breathe. This year, it's bagged mountain air.
This picture taken on March 29, 2014 shows a man helping a young boy try out some "mountain air" from blue bags in a square in Zhengzhou in central China's Henan province, reportedly brought in from 118 miles (190 kilometers) away by a Henan-based travel company as part of a promotional event.
Premature deaths and health problems from air pollution cost China as much as $300 billion a year, an official joint report by the World Bank and the Development Research Center of the State Council said on March 25, calling for a new urbanization model for the world's second-largest economy.
The air originated from Laojun Mountain, according to the Wall Street Journal, citing the state-run China News Service. Residents lined up for the free inhale, which was limited to a few minutes a person.
In a country filled with polluted cities, Zhengzhou is reportedly one of China's worst. On Monday, its levels were 158, reported the Wall Street Journal. The most polluted city in the U.S., Bakersfield, Calif., had levels of 45.